What’s up guys? My name is Los, and I’m gonna talk to you guys about the big Instagram purge that just happened. You probably lost a lot of followers. You’re freaking out.
So listen, you’re probably freaking out about Instagram. You lost a lot of followers. You’re like, oh my God, what’s gonna happen to my Instagram, man, blah blah blah.
Listen, I’m gonna tell you what’s going, it’s not a big deal.
I’ve had a lot of people hit me up. We do services helping people on Instagram grow and stuff like that. We also have coaching, the whole deal.
It’s one of our phases in our accelerator. So a lot of people are like yo, I lost a lot of followers. I’ve seen big influencers, to little little influencers, whatever you want to call yourself, it doesn’t matter.
You’re losing followers, right?
So this is why it’s not a big deal. In reality, it actually probably helps. The big thing that Instagram is doing is that they’re getting rid of the trash, right?
The trash is people that are inactive or bots.
They got rid of a lot of people and they got rid of a lot of bots. Why this is good thing and not a bad thing, listen, we’ve all tried to grow on Instagram a million different ways, right, like giveaways, shout-outs, drops, connections, the whole thing.
So you’re getting a lot of traction, you’ve got a lot of people coming in, but a lot of times those people are inactive, they suck, they don’t engage, or they’re robots.
If you get rid of those things, you’re getting more people sticking around, that actually want to have conversations and relate to you, and it’s gonna get you more engagement.
So if you’re freaking out, dude, you just purged some bullpeople. Maybe you can bleep the bullthing. It doesn’t matter, it’s just a show.
Those people aren’t gonna buy anything from you. It’s just like some vanity metric to show your numbers.
But listen, also, if you’re one of those people that like pays for spammy followers and just pays for bots to follow your, get a life, what are you doing? You shouldn’t be freaking out about your numbers. You should be freaking out about your money.
How much money can you make from these people? How much money can you make selling your products and services? Not how many people follow you, who cares about that.
So don’t freak out, it’s not a big deal. What you need to do is consistently create good content, good engaging content, make good stories.
Consistently be creative with your content. Put out more content, engaging long form posts that connect with people and help them through their struggles. Help them answer questions and really create some sort of engagement inside of your Instagram feed.
This creates conversations with people, so then those people DM you and say, dude what’s going on, how do I work with you?
Or you can swipe up and sell your product or service.
So, that is it from me on the Instagram Purge of 2019. If you want to head over to my Youtube channel and and out with me, my team, and the community over there click the link below. We have a fun time talking business and other topics like that.